The Successful Freight Broker’s Guide to Truck Load Tracking

More shippers want to work with freight partners who provide freight visibility. They want to know where their freight is, who’s hauling it, and if it’s on time. The good news? Brokers can provide this visibility with one simple solution: load tracking with ELD connection.

Five reasons you should be using load tracking.

Automated check calls.

You can save up to 20 minutes per load by not picking up the phone and distracting drivers to find out where they are. When carriers opt in to the ELD connection, RMIS brokers get real-time location updates automatically—no manual follow-up needed.

Quick mobile document sharing.

Your carrier simply snaps a picture of the BOL (or other requested docs) and sends with a single click. You get paid. Your carriers get paid. It’s a win-win.

It’s free for carriers.

Once drivers download the load tracking app, accepting a load tracking request is as simple as clicking the SMS link. And for carriers with ELD systems already in place, connecting takes seconds, building trust instantly with live proof that their fleet is real and active.

Protect your carriers in the event of detentions.

Drivers needlessly held over their scheduled departure times? Prevent costly fines for your partners by providing proof of location. Automatic geofencing locates trucks to within a two-mile radius, and ELD-connected trucks offer real-time location visibility to validate detention claims with precision.

Better partnerships and stronger fraud protection.

When you show you’re protecting the best interests of your freight partners, you get the deals that make you more money. Live equipment visibility helps you validate carriers, reduce double-brokering risk, and build trust faster. It’s all embedded right in your RMIS—no new systems to learn, just an “ELD Connected” flag and one-click access to real-time maps. You get compliance-aligned transparency without over-collecting sensitive data, making smarter decisions with confidence.

How can you use load tracking to get the best rates on your loads?

Best practice tips for load tracking success

• Make use of the load notes section: The notes section can be used to relay important information to the driver. It’s a free text box, so you can click in the box and type your custom message.
• Use full physical street addresses: To ensure the automated arrival and departure calls are completed, enter in the full physical street address for both in the origin section, as well as local pickup date and time.
• Change tracking times manually: By default, tracking will start six hours prior to scheduled pickup time. This can be adjusted based on your needs.
• Set your geofence radius: Using the location of the phone, geofencing triggers a ping to let you know your truck is either leaving or arriving at the destination.
• Request required docs: The driver will be notified that a document is required for an event. You have the option to require documents for a given check call, and indicate which document is required. If you have any documents you want to send to the driver, such as a BOL or rate con, you can do so by clicking the blue “add file” button at the bottom in the uploaded files section.
• Need to make edits? After submitting your request, if you need to make any edits to this track request or send additional docs at a later time, you will have the option to edit on the Track Details section.

Get enhanced load tracking with ELD connection

Load tracking with the carrier ELD connection is convenient, protects your drivers, and ensures your shippers know exactly where their loads are. If you offer a trusted experience with consistent transparency to shippers, you’re likely to get more deals and build stronger relationships. And you already know every deal counts when it comes to brokering.

Get a free Truckstop demo now and start providing shippers with the load transparency they’re looking for.