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Heavy Haul
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Been there. Done that. Always moving forward.

Driven by innovation since Day One.

Back in 1995, before software as a service (SaaS) even had a name, let alone an acronym, our founder was driven to explore how technology could build a better load board. From humble headquarters in small-town Idaho, we built the first online load board, The Internet Truckstop®, and transformed an industry.

Fast forward to today, we’ve gone way beyond the basic load board, but our focus stays the same: to equip our customers with a toolbox of practical solutions to help them succeed. Today, we deliver software solutions that support the entire freight-moving lifecycle, from matching to payment, and everything in between.

As non-stop innovators, we’re always improving and growing to make Truckstop the best place for brokers and carriers to work together. A game-changing investment from ICONIQ Capital in 2019 fueled our innovation to go even further, imagining the future of freight and developing the product depth our customers need to keep up with today’s demands—and keep ahead of them.

As for the future? We’re building it now.

Our Boise Office Building with the Truckstop.com Logo on the building.
  1. From his basement in New Plymouth, Idaho, Scott Moscrip launches the first digital freight-matching marketplace on the Internet. Total employees: 1

    Scott Moscrip Early Years
  2. The U.S. enters a recession. Freight company bankruptcies flood the market with used trucks. 30,000 customers look to us to keep moving forward.

  3. National average diesel fuel price is $1.98.

    Total employees: 13.

  4. We add a financial services division, telematics, and fleet management products.

  5. Paris Cole named CEO.

    We get 700 million page views.

    Total number of employees: 152

    Paris Cole
  6. Employee count exceeds 310. Solutions added: cargo insurance, payment services, and a comprehensive rates platform.

  7. We acquire Grizella (SaferWatch® and PostEverywhere®)
    and D&S Factors.

  8. A strategic investment from ICONIQ Capital poises us for our next chapter of growth. We launch Book It Now, making instant load-booking between carriers and brokers a reality.

  9. We celebrate a significant milestone:

    25 years in business.

    Total number of employees: 550.

    25 year seal
  10. We acquire RMIS, adding best-in-class carrier onboarding and insurance monitoring to our product line-up to introduce Compliance-as-a-Service to the freight world, furthering our commitment to supply customers with the tools they need to manage the entire freight lifecycle.

  11. Kendra Tucker appointed Truckstop CEO, bringing her diverse software experience to lead our commitment to provide mission-critical technology solutions to the freight industry.

    Kendra Tucker

Our story by the numbers

years in business
annual loads
active users
active accounts
customer satisfaction


FreightTech 100
FreightTech 25 Award
Largest Toy Truck Sentence
SMBTech 50
Ragan Top Women in HR 2020


Kendra Tucker

Kendra Tucker

Chief Executive Officer
Julia Laurin

Julia Laurin

Chief Product Officer
Pete Lunenfeld

Pete Lunenfeld

Chief Technology Officer
Ambyr O’Donnell

Ambyr O’Donnell

General Counsel
Brent Hutto

Brent Hutto

Chief Relationship Officer
Debbie Bain

Debbie Bain

Interim Chief Marketing Officer
Lisa Haubenstock

Lisa Haubenstock

SVP, Customer Experience
Cody Ellis

Cody Ellis

SVP, Finance
Eve Koopmann Odar

Eve Koopmann Odar

SVP, Sales
Neil Gull

Neil Gull

VP, Enterprise Technology and Security Services