Shipper Hub benefits for brokers

A broker opens Truckstop first thing every morning to check loads and rates. Finding the next shipper to call happens somewhere else, in a browser tab, a spreadsheet, or a separate sales tool with its own password.

Running shipper prospecting in a separate tool costs more than a few extra clicks. A broker already spends the day inside the Truckstop Load Board, checking loads, watching rates, keeping tabs on carriers.

Every minute spent hunting for shipper information somewhere else is a minute pulled away from calls that book freight.

Shipper Hub is the shipper prospecting tool now built into Truckstop, and here is what actually changes on day one once it’s added to an account already in place.

Spend less time switching between tools

Shipper Hub sits inside the Truckstop account already in use. It shows up in the same menu used to search loads and check rates every day, so there is no second login to manage.

Each extra tool a broker opens pulls a little focus away from the work. Those small pulls add up across a full day of calls, postings, and follow-ups.

Keeping shipper prospecting in the same account as everything else removes that friction.

Walk into the first call already knowing the account

Smart Search pulls together shipper details worth knowing before you ever pick up the phone, instead of guessing at what shippers want from brokers. A single lookup returns:

• Industry and freight spend
• Commodities shipped
• Location and shipping lanes
• AI-surfaced signals, such as a recent expansion or a funding round

Shipper Hub gives you that context, so you walk into the call already knowing what the account moves and why it might be ready to talk.

Come in with the right questions instead of generic ones, and your lead isn’t stuck repeating answers it’s already given.

Spend time on the accounts most likely to close

Not every shipper on a list built from a shipper database is worth the same amount of time. The Customer Intelligence Score ranks accounts by freight spend potential, activity, and fit.

The strongest leads rise instead of sitting behind the weaker ones, so a broker working the list top down closes more deals per hour than one working it in whatever order it happened to load.

Score-based ranking turns a flat list into a priority list. That is the fastest way to grow shipper accounts without adding hours to the day.

Know where every deal stands without a spreadsheet

A kanban board tracks every shipper from first contact through a closed deal, and the whole team sees the same board inside Truckstop.

No status meeting is needed to find out where an account stands, and no separate tracker needs updating twice.

That visibility protects deals that would otherwise slip. A shipper that goes quiet for two weeks shows up right where the team can see it, instead of buried in someone’s inbox.

Get outreach out the door faster

Gmail and Outlook connect directly to Shipper Hub, so outreach happens without leaving the tool. AI-assisted drafting generates a first message to a specific contact, ready to send or edit.

A message that used to take an hour now takes minutes, which changes how many accounts a broker can reach in a day. The draft still needs a broker’s judgment, but the blank page is gone.

Search however the day calls for it, without watching a meter

Simple Search stays unlimited, so quick filtering never runs into a cap, no matter which of the usual ways brokers find shippers ends up working that day.

100 Smart Searches a month cover the deeper, AI-enriched lookups, and both come with Shipper Hub for $99 a month added to the account already in place.

Quick checks stay free and unlimited, and the searches that need real detail are budgeted generously enough to cover a normal month of Truckstop shipper prospecting.

Decide if Shipper Hub belongs on your Truckstop.com account

Shipper Hub does not ask a broker to learn a new system or manage another login. On one account, it shows:

• Account details before the first call
• Shippers ranked by how likely they are to close
• Every deal tracked on one board the team can see
• Outreach that goes out faster through direct email integration

The practical test is simple. Pull up the current shipper list, built on whatever freight broker market sizing got it started.

Compare the accounts contacted last month against 100 Smart Searches and unlimited Simple Search under one $99 monthly seat.

For a broker already logged into Truckstop every day, that math usually favors adding the tool already one click away.

See the account details, the ranked leads, and the pipeline in action first.

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