Shipper Hub benefits for brokers

A broker opens Truckstop first thing every morning to check loads and rates. Freight broker lead generation happens somewhere else, in a browser tab, a spreadsheet, or a separate sales tool with its own password.

Running shipper prospecting in a separate tool costs more than a few extra clicks. A broker already spends the day inside the Truckstop Load Board, checking loads, watching rates, keeping tabs on carriers.

Every minute spent hunting for shipper information somewhere else is a minute pulled away from calls that book freight.

Shipper Hub is the shipper prospecting tool built into Truckstop. It comes in two plans, Basic and Advanced, and here is what changes on day one once either one is added to an account already in place.

Spend less time switching between tools

Shipper Hub sits inside the Truckstop account already in use. It shows up in the same menu used to search loads and check rates every day, so there is no second login to manage.

Each extra tool a broker opens pulls a little focus away from the work. Those small pulls add up across a full day of calls, postings, and follow-ups.

Keeping shipper prospecting in the same account as everything else removes that friction.

Walk into the first call already knowing the account

Smart Search helps you find shippers across 1.8M searchable records and pulls together shipper details worth knowing before you ever pick up the phone, instead of guessing at what shippers want from brokers. A single lookup returns:

• Industry and freight spend
• Commodities shipped
• Location and shipping lanes
• AI-surfaced signals, such as a recent expansion or a funding round

Shipper Hub gives you that context, so you walk into the call already knowing what the account moves and why it might be ready to talk.

Come in with the right questions instead of generic ones, and your lead isn’t stuck repeating answers it’s already given.

Chase lanes worth winning

Freight broker leads only help if you know which freight to go after. Shipper Hub Advanced adds Pursuit Lanes with Rate Insights, so the lanes you are working to win sit next to the rate data you need to price them.

That keeps the work moving from a name on a list to a quote you can stand behind. You are not pulling rates from one screen and shipper details from another.

Know where every deal stands without a spreadsheet

A kanban board tracks every shipper from first contact through a closed deal, and the whole team sees the same board inside Truckstop.

No status meeting is needed to find out where an account stands, and no separate tracker needs updating twice.

That visibility protects deals that would otherwise slip. A shipper that goes quiet for two weeks shows up right where the team can see it, instead of buried in someone’s inbox.

Get outreach out the door faster

Shipper Hub Advanced connects Gmail and Outlook directly to the tool, so outreach happens without leaving it. AI-assisted email drafting generates a first message to a specific contact, ready to send or edit.

An email sales pitch that used to take an hour now takes minutes, which changes how many accounts a broker can reach in a day. The draft still needs a broker’s judgment, but the blank page is gone.

Search however the day calls for it, without watching a meter

Simple Search stays unlimited, so quick filtering never runs into a cap, no matter which of the usual ways brokers find shippers ends up working that day.

Shipper Hub Basic is $99 a month and includes 100 Smart Searches for the deeper, AI-enriched lookups. Shipper Hub Advanced is $199 a month and raises the monthly quotas.

Advanced also lets unused Smart Searches roll over from one month to the next. A slow month no longer wastes the searches you did not use, and a busy month has room to draw on them.

Advanced also adds CSV export, so a shipper list can move into the other tools your team uses.

Decide if Shipper Hub belongs on your Truckstop.com account

Shipper Hub does not ask a broker to learn a new system or manage another login. Both plans are added to an active Load Board subscription.

Shipper Hub Basic gives you:

• Smart Search across 1.8M shipper records
• Unlimited Simple Search and 100 Smart Searches a month
• Every deal tracked on one board the team can see

Shipper Hub Advanced builds on Basic and adds:

• AI-drafted outreach with Gmail and Outlook integrations
• Pursuit Lanes with Rate Insights
• Smart Search rollover, CSV export, and higher monthly quotas

The practical test is simple. Pull up the current shipper list, built on whatever freight broker market sizing got it started.

Count the accounts contacted last month and how long each first message took. If outreach is where the hours go, Advanced is the plan that gives them back. If the gap is finding shippers worth calling, Basic covers it at $99 a month.

For a broker already logged into Truckstop every day, that math usually favors adding the tool already one click away.

See the account details, the lanes, and the pipeline in action first.

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