’s Grand Opening Incorporates Chamber, Dignitaries Boise Office Grand Opening and Ribbon Cutting held grand opening ceremonies for its new office in Boise, Idaho, on Feb. 23. The company, headquartered in New Plymouth, Idaho, now has offices in Boise, Phoenix, Fox River Grove, Illinois, and Toronto.

The new office is located on the fifth floor of what has become to be known as the Stevens-Henager building in Boise, since the building houses the Stevens-Henager College.

The event was aided and attended by the Boise Metro Chamber of Commerce, and dignitaries included Idaho Lt. Gov. Brad Little and Idaho Secretary of State Lawerence Denney.

Little, who was raised in a town less than 30 minutes from New Plymouth, has closely followed the progress of and said he was pleased to be part of the grand opening of the Boise office.

“What is doing is here is just incredibly important for the future of the state of Idaho,” Little said. “The trucking industry has been around for a long time and the technology this company provides is what makes an old industry — the trucking industry — competitive on a national and international scale.” CEO Paris Cole was equally excited about the grand opening. He said opening the Boise office may seem like a small step to some because Boise is only 45 minutes away from the headquarters in New Plymouth, but by bringing an office to Boise, then has the ability to draw from a more complete workforce throughout the greater Treasure Valley.

“Some people might think that large goals are important, and they are. But sometimes it’s the small leaps in life that are critical,” Cole said. “For us this is a small leap, but an important step in our journey.”

The office in Boise holds more than 100 partners on the fifth floor, which overlooks the Interstate 84 corridor through Boise. also has secured room on the first floor of the building which will potentially hold up to 90 more partners. Cole said hopes to fill all those spots within the next two years.

“One of my favorite spots in the building is over by the windows (on the fifth floor),” Cole said. “From there, you can look out and see all of our customers as they drive by.”

Get a Demo